SaaS Strategists,

2026 is just around the corner, and honestly, I feel like 2025 has just started.

Where the heck did all of this time go?

Every year, it seems like our planet is accelerating faster & faster. 🌍

So I had to reflect on the best growth strategies I discovered during this year.

Here are my top 10 picks for you (that will still work strongly in 2026). 👇️ 

Top 10 SaaS Growth Strategies For 2026

1️⃣ Engineering As Marketing

Create a dedicated “mini-app” with its own domain that solves a single problem without requiring any authentication. E.g. “Free cold email generator”.

Users will love it and will naturally drift towards your main SaaS / product.

2️⃣ Break My App

Run a campaign calling out your users to try and break your app, and send gifts if they’re able to.

Even if they completely destroy your website for a couple of hours, it will give you exposure & you’ll probably go viral since people WILL jump in to try it out.

Rows.com did this with their #BreakTheAnalyst campaign.

3️⃣ The Michelin Strategy